Online & Social Media Marketing Coordinator - Credit Union

Job Summary

Position will work to support the company’s marketing efforts. This includes the creation and sourcing of digital marketing content and marketing campaigns, including some copywriting. The successful candidate must be able to work cross functionally across the or ganization to coordinate and implement successful Marketing programs, especially digital. Also support creative and campaign development, distribution, shipping and fulfillment of premiums and event collateral.

Essential Job Functions

Coordinates promotional campaigns as assigned by Marketing Manager and/or CMO, including strategy, copy and creative; keeps staff apprised of marketing efforts and new products/services Organize the facilitation of direct marketing campaigns in accordance with marketing plan/budget/goals using internal data, external data sources and credit bureau scoring to conduct an analysis to identify member segments and target prospects for product offers Assist with writing, proofreading and editing print and electronic marketing materials and related member and employee communications Is responsible for researching, providing recommendations, coordinating, executing and managing media and email based marketing campaigns Participates in new product development for marketing the product and other task forces as assigned Participates in planning, promoting and hosting of special events as needed

Education Requirements

High school diploma or equivalent required. Bachelor’s degree preferred in business, marketing, or a related field.

Experience Requirements

1-2 years of marketing or advertising experience. 1- 2 years working with social media strategy and content delivery

Special Skill Requirement

• Requires knowledge of digital advertising technology tools such as web, mobile, social media, email as well as experience creating/using content management software.
• Must have demonstrated knowledge of Microsoft Word, Excel, PowerPoint, and Adobe Creative Suite.