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Credit Union Personal Banker - Merced


We are Farmers!

We are… more than just your favorite commercials. We are a passionate, award winning, equal opportunity employer, committed to the strength of a diverse workforce. We are dedicated to supporting the well-being of our people through our extensive suite of benefits, as well as the well-being of the communities we serve through employee volunteer programs and nonprofit partnerships. Helping others in their time of need isn’t just our business – it’s our culture! We are Farmers!

Do you thrive in a high-volume, fast-paced environment? Do you enjoy the challenge of a position where no two days are alike? We are looking for positive, high-energy professionals who are not just looking for a job, but a meaningful career!


Job Summary

The Branch Counselor (BC) role is based in a branch and is a key team member that works with other BCs to ensure superior service is being provided to our members. This role is critical to the overall success of the branch and will perform both service and sales activities which can include assisting our members with general inquiries, recommending self-service technologies, and processing standard credit union transactions.

Essential Job Functions

  • Assists members of Farmers Credit Union through maintaining and executing knowledge of products and services.
  • Performs day to day transactions for members including, but not limited to, deposits, withdrawals and transfers.
  • Answers member inquiries and provides information in accordance with Credit Union policies and procedures for statement requests, stop payments, fraud claims, insurance of accounts, and other deposit account-related needs.
  • Assists members with all aspects of the loan process such as gathering necessary documentation, running credit reports, and determining loan rates.
  • Balances cash drawer, branch vault, ATM, negotiable instruments, and daily work at the end of each workday, including encoding and proofing checks for item processing, according to Credit Union balancing requirements.
  • Takes personal responsibility to ensure that member issues are handled properly at the first point of contact.
  • A BC will use their strong service skills to build and deepen the financial relationships with our members and make every interaction with them an engaging, positive and an educational experience.
  • Consistently provides a high level of service and is committed to increasing member satisfaction and achieving successful results in the Member Service Surveys.
  • Demonstrates adherence to the branch service and standards in addition to enforcement and modeling of our mission statement and core values.
  • May provide support to the chat/online channel by assisting with member inquiries.
  • Targets and achieves individual sales goals and supports branch sales goals by managing assigned member base and proactively uncovering additional financial needs.
  • BCs will identify opportunities and take actions to expand our memberships, shares and consumer loan growth, through outbound calling, marketing, and referrals.
  • They will also enhance existing relationships with credit union members in the branch by identifying financial needs and recommending convenient, efficient, and thoughtful financial solutions.
  • Conduct sales presentations to new and existing Farmers/Select Employer Group employees to generate business.
  • Provide recommendations to improve the credit union’s awareness in the Farmer’s building and community.

Education Requirements

High school diploma or equivalent required.

Experience Requirements

At least one year experience in customer service, sales activities, and cash handling preferably in a financial institution required.

Special Skill Requirement

  • Financial industry experience - Banking or Credit Union sales and/or marketing preferred
  • Previous cash handling experience in a financial institution preferred
  • Strong verbal and written communication skills
  • Presentation skills

Physical Environment

This position operates in an open office working environment which will include normal and customary distractions, noise, and interruptions.

Physical Actions

Sits or stands for extended periods of time, up to a full work shift. Occasionally reaches overhead and below the knees, including bending, twisting, pulling, and stooping. Occasionally moves, lifts, carries, and places objects and supplies weighing 0-10 pounds without assistance. Listens to, interprets, and differentiates auditory information (e.g. others speaking) at normal speaking levels with or without correction. Visually verifies and reads information. Visually locates material, resources and other objects. Ability to continuously operate a computer for extended periods of time, up to a full work shift. Physical dexterity sufficient to use hands, arms, and shoulders repetitively to operate keyboard and other office equipment up to a full work shift.


Job Location(s): US - CA - Merced-87 W

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Nearest Major Market: Merced

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