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Senior Account Marketing Specialist

34154

We are Farmers – where ambition meets opportunity.

At Farmers, we’re not just known for unforgettable jingle – we’re a team with a passion for purpose and making a real difference in people’s lives. We deliver peace of mind when it matters most. Our results-driven, high-performance culture thrives on creativity, accountability and bold solutions. Here, growth isn’t just a goal – it’s a way of life for both the organization and every individual on our team. We tackle challenges head-on, learn from every experience and measure our impact on the customers who trust us.

Join an award-winning, equal opportunity employer, where you’ll find more than a job – you’ll find a supportive community. Enjoy competitive benefits, take part in meaningful volunteer projects, and help shape the future alongside talented colleagues across all backgrounds. At Farmers, helping others is at the heart of what we do.

Ready to make your mark? Discover our vibrant culture and explore career opportunities at www.Farmers.com/careers/corporate. Connect with us on Instagram, LinkedIn and TikTok, and let’s build something incredible together!

Workplace: Hybrid ( #LI-Hybrid ), Remote ( #LI-Remote )

Farmers believes in a culture of collaboration, creativity, and innovation, which thrives when we have the ability to work flexibly in a virtual setting as well as the opportunity to be together in person. Our hybrid work environment combines the best of both worlds with at least three (3) days in office and up to two (2) days virtual for employees who live within fifty (50) miles of a Farmers corporate office. Applicants beyond fifty (50) miles may still be considered.

Job Summary

This role is responsible for developing highly customized and integrated marketing communication strategies for large corporate group accounts.
Provides oversight, guidance and marketing recommendations to stakeholders to drive growth and influence and implement the communication strategy.

Essential Job Functions

Develops, negotiates, executes, and manages highly customized marketing communication plans to groups using appropriate marketing metrics and results. Educates and influences stakeholders to utilize the most effective method of communication tailored to a specific company culture/audience. Conveys and articulates the value of /member communication and enrollmentapproach including direct mail and digital as a communication strategy, campaign specifics, and campaign testing to stakeholders, including brokers, to gain approval on the various communication strategies and recommendations. Analyzes and optimizes communication plans and campaign results/effectiveness for the account as a whole.
Oversees and executes on day to day account management including the creation and approval of account communication plans, collaborating with sales to convert non-communicating accounts, ensuring new accounts successfully kick off and managing all requests. Responsible for monitoring and tracking overall budget, ensuring adherence and compliance. Build and present marketing opportunities for accounts.
Analyzes and compiles report results and provide updates to sales teams, internal business partners, brokers, senior leadership and HR contacts on a regular cadence. Provides recommendations to product, sales and marketing teams to position capabilities, solutions and strategies. Stays abreast of best practices and understands market conditions and growth areas to develop appropriate tiering strategies to drive profitable opportunities for growth. Performs other duties as assigned.

Education Requirements

High school diploma or equivalent required. Bachelor's degree preferred.

Experience Requirements

5 years of experience in account management and/or sales required.
3 years experience in marketing communications programs preferred.
Experience working with employee benefits products.

Additional Qualification

Strong verbal communication and listening skills

Develops and delivers effective presentations

Possesses strong technical aptitude

Possesses strong product knowledge

Ability to influence internal and/or external constituents

Ability to build strong customer relationships

Ability to review metrics and make recommendations

Ability to present marketing campaigns, ideas and tests to external contacts and internal leaders to gain buy in

Benefits

Farmers offers a competitive salary commensurate with experience, qualifications and location.
o CA Only: $72,300 - $123,090
o CO Only: $67,950 - $106,040
o HI/IL/MN/VT Only: $67,950 - $113,520
o MA Only: $67,950 - $113,520
o MD Only: $67,950 - $113,520
o DC/NJ/NY/OH Only: $67,950 - $123,090
o Albany County, NY/Cleveland, OH: $72,300 - $106,040
o WA Only: $80,168 - $129,000
Bonus Opportunity (based on Company and Individual Performance)
401(k)
Medical
Dental
Vision
Health Savings and Flexible Spending Accounts
Life Insurance
Paid Time Off
Paid Parental Leave
Tuition Assistance
For more information, review “What we offer” on https://www.farmers.com/careers/corporate/#offer

Job Location(s): R_US - United States

Anticipated application deadline: At Farmers, the recruitment process is designed to ensure that we find the best talent to join our team. As part of this process, we typically close open positions within 8 to 21 days after posting. If you are interested in any of our open positions, we encourage you to submit your application promptly.

Farmers will consider for employment all qualified applicants, including those with criminal histories, in accordance with the Los Angeles Fair Chance Initiative for Hiring Ordinance or other applicable law. Pursuant to 18 U.S.C. Section 1033, Farmers is prohibited from employing any individual who has been convicted of any criminal felony involving dishonesty or a breach of trust without prior written consent from the state Department of Insurance.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Farmers is an Equal Opportunity Employer and does not discriminate in any employer/employee relations based on race, color, religion, gender, sexual orientation, gender expression, genetic information, national origin, age, disability, marital status, military and veteran's status, or any other basis protected by applicable discrimination laws.

Want to learn more about our culture & opportunities? Check out www.Farmers.com/careers/corporate and be sure to follow us on Instagram, LinkedIn, and TikTok.

Spokane, WA only: Residents who prefer not to provide their address click here to submit your resume via email: careers@farmers.com

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